FUTURES PAST Vaporwave x Shoegaze Music Festival
This visual identity project conceptualizes a design for a music streaming festival where vaporwave musicians play as their favorite bands from across Shoegaze music.
A streamed music festival, advertising was created for online and physical media across mediums of video, motion graphics, print, and app creation.
App design for the festival features information about the bands matched with who they're covering, event times, and information about the festival. The design is an extension of the festival identity, with functionality and visual cues taken from Vaporwave and Shoegaze's similar interest blown-out and distorted imagery.
poster advertising was designed with a modular approach. Two versions of the poster with visual identity show either all information or just the date of the event. When tiled all together they form the identity mark and design for the event, but also act as stand alone advertising.